Cleaning companies and creating leads

Cleaning companies and cleaning contractors are in a competitive industry, office cleaning is the most competitive of all, so how do you drum up sales?

Get on the phone..

Set your goal for the call. It may seem stilted to practice your dialogue over and over, but it can actually help you feel more confident after you’ve gone through different scenarios. Avoid sounding like you’re reading from a script. Keep it natural.

You should always, always know who you’re calling, and what the company does. If possible, look deep to figure out any obvious pain points that your product or service might be able to help with. The more you know, the more impressed your contact will be that you did your homework.

It’s better to spend 10 minutes online researching your prospect to see if they even are a good prospect, than to waste two minutes of that person’s time only to find out they aren’t your target.

It’s much easier for me to say no via email, but I find that sometimes I don’t want to. So if you’re getting a no or your contact is trying to get you off of the phone, ask if you can send more information to review via email. That way, you now have another way to contact her.

Send a customized email with links to what you want to show her. Then follow up via email a week later to see if they are interested. You might turn what would have been a dead end on the phone into a sale after all.

ICS Cleaning are an office cleaning company in the UK, we use independent health and safety consultants to ensure we are up to date with current legislation : we invest a great deal in selecting the right staff, ensuring they have excellent ongoing training and support, meaning we can deliver excellent cleaning standards day in day out and remain one of the UK's leading cleaning companieswww.ics-online.co.uk

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